Using Keyword Optimization - Online Marketing Services

Online Marketing Services from Network Solutions
Let Network Solutions help you drive traffic to your Web Site. Try one of our Online Marketing products today!

Top 10 Search Results (SEO)
Top 10 positioning in search engines is the most effective form of online marketing. Our experts will optimize your Web site and develop keywords based on the number of listings you desire. Our proven procedure will guarantee top 10 results.

Included with all Top 10 Search Result Packages
- Industry/Keyword Research
- Optimization of Targeted Landing Pages
- Coordinate Optimization Strategy
- Link Verification
- Optimized Content Creation
- Cross-links throughout Web Site
- Optimized Navigational Structure
- Homepage Optimization
- Site Submission
- 3 Positioning Reports/Review

Site Optimization Phases
Phase 1: Selection of Services
You are welcome to browse through our site in order to learn more about our services. Our SEO specialists would also be happy to speak with you on the phone regarding an SEO strategy for your site. Once you are ready for optimization to begin on your site, you may choose a service using our online sign-up forms. You may want to include a Link Building Package and/or Pay-Per-Click (PPC) management services when you sign up. An order confirmation email will be sent to you within two business days of your online order. It will include some special search engine friendly techniques that you can work on while the optimization is in production.
Phase 2: Keyword Analysis
We begin with your suggestions and then review your site to compile a list of keywords to begin with. Our SEO developers will then perform keyword research based on traffic and competition. At that point, you may approve, reject or suggest additional keyword research. (We will go up to 3 rounds to allow you to choose the best ones for your business.) Once a final list is approved, it will be provided to you, and the promotion will move on to the next phase.
It should be noted that you are encouraged to perform an intellectual property review or analysis of keyword phrases. MonsterCommerce and Network Solutions will conduct no review of any third party rights to recommended keyword phrases.
Phase 3: Site Analysis
At this phase in the process, your site will be fully analyzed by our SEO developers. An HTML validation will be performed on your site's home page, ensuring that all of the code is in working order for the search engines to be able to easily spider through all of your homepage text. Minor adjustments may be made at this point in order to increase "spiderability."
We will also scan through your site's links to find any broken links or images and check your site's server status for problems or errors that could create problems when the search engine spiders attempt to crawl through your site. Our back end analysis helps to ensure optimal search engine rankings as sites with improper coding and/or server errors can become obstacles to higher rankings.
Phase 4: Text Writing
During this phase, text will be created using your finalized keyword list (from Phase 2). The text will be written by one of our professional writers/editors and uploaded into optimized pages for you.
Phase 5: Submission and Report
Many important things happen during the Submission and Report phase. Your site will be submitted to major search engines and directories. A site map will be created for your site, linking to your newly optimized pages, and we will make changes to your homepage code and text. We will also run an initial ranking report on your site to determine where your site might already be indexed in the major search engines.
Phase 6: Completion
The completion phase lasts until the guarantee has been met (not applicable for the 10 phrase "Start Up" package). Initially, when the changes to your site have been made and the submission and reporting phase is complete, we will send you a completion email that will contain your ranking report and additional tips for keeping your site search engine friendly and optimized. A second ranking report will be provided to you three months from the completion date and again at five months to help you track your site's progress to the tops of the search engines.

Summary:
-We perform keyword research to develop a list of keyword phrases that have a high amount of search traffic but won't be so competitive that your site doesn't have a chance to reach the first page of search results.
-Our research is geared toward finding targeted keyword phrases that people search for when they are ready to buy.
-We optimize your site in order to position your listings on the first page of the search results in the major search engines.
-Top-ten placement is guaranteed* (within 10 months, but is not applicable for the 10 phrase "Start Up" package). This process can be much faster when combined with a link program. Terms and conditions apply to the guarantee.
-Many of our clients are currently seeing top ten rankings at just two and half months after the promotion has been complete.
-This is a long-term promotional solution for your site.

Pay Per Click (PPC) - PerformanceClicks Pay Per Click is an advertising model in which the advertisers only pay for each click to their Web site. The ads are served on the web, based on a defined set of keywords or themes relating to the advertiser's business.

Network Solutions delivers the promise of Pay Per Click with PerformanceClicks package. Paid search advertising on search engines is a fantastic way to drive visitors to your Web site. Let Network Solutions create and manage your online advertising with guaranteed results.
-Guaranteed* clicks to your Web site
-Targeted traffic from the Yahoo! network
-No hidden costs - you pay a set fee each month
-Expert search analysts to manage and develop your customized keyword campaigns
-Regular reporting to show you the effectiveness of your campaigns
-Upgrades at any time
The setup fee includes the time the PPC Analyst spends with the initial keyword research, ad copywriting, and the actual launching of the campaign through Yahoo!. Setup fee is billed at the time of purchase with the first month's package fee.
PerformanceClicks may benefit your site greatly if you have one of the following types of sites: mortgage broker or company, lawyers and doctors, real estate or rentals business, debt consolidation, business to business or e-commerce site with high-ticket items.

Search Engine Visibility (SEV)
Search engines have become the primary vehicle for finding information on the Internet. So, if you're serious about your business, it's time to get serious about search. Search Engine Visibility automates the search engine submission process, and provides insight into search engine optimization to help you achieve better rankings in the top search engines.

What You Get
In order to be noticed in search engines it's important for you to have tools and services available to assist you in optimizing your Web site. Our services include expert analysis of your site for factors that together increase the chances that your site will be indexed by the search engines. We will provide a 60 minute personalized tutorial recommending search engine optimization techniques that will help you to increase your rankings based on the analysis of your site. The tools available to you for use in optimizing your site will include:
-Link Popularity Tool
-Meta-tag Generator
-Search Results Ranking
-Keyword Suggestion Tool
-HTML Analysis
-Web site Uptime

We will also provide setup and configuration of reports run to analyze the number of visitors to your Web site. The in-depth Web site visitor and traffic analysis includes:
-Page Views
-Unique Visitors
-Referrers
-Visitor Detail
-Search Engine Referrals
-Search Engine Keywords

Lastly, your search engine visibility product will include automatic monthly submissions of your site to national and local search engines and directories.

Benefits
By committing to use the Search Engine Visibility tools and implementing our experts' personalized recommendations you will gain increased exposure online with a very minimal investment. By taking advantage of our services you will also get your most recent Website content indexed by search engines with configurable, automatic monthly re-submissions.
The optimization tools mentioned above will provide many benefits to you moving forward in your Web site optimization. The keyword tool allows you to easily identify the most valuable search terms or phrases appropriate to your site. You will be able to find out how many other sites link to your Web site by using the Link Popularity tool and also find out how your competitors are ranking for similar keywords so that strategies can be developed to improve search engine rankings.
Customized reports are also provided outlining search engine optimization problems as well as Web site statistics. The search engine optimization report will identify any problems in the Web site code or performance and the statistical report can be run to monitor the performance of the site as well as report the number and identity of the visitors that are accessing your site.

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